There are 6 steps to selling your agency…
We will take some of your basic financial data and give you a range of valuations your agency is likely to achieve based on current industry transactions.
When you have solid interest in your business we will refer a serious buyer to the data room to look over your financial and other business data. At this stage we can confirm that you have all of that data available and if not you have long enough to find it or create it.
The IM is a document that contains an overview of your company, providing interested parties who have signed an NDA a deeper view of the company’s financial information and key stakeholders, as well an indication of the company’s growth trajectory.
We create a list of targets to market the agency to, initially we will send out a teaser with limited information about the business to whet the appetite and test initial interest in an acquisition of your type of agency.
We set up as many introductory meetings as possible to get a full view of the appetite for your agency in the marketplace. Once we feel we have enough interest from serious players we can move onto secondary and tertiary meetings to deal the deal.
When a buyer is serious they will move to the offer stage, here is where having Capital A on board really comes in handy as these can be emotional and often stressful times. We will negotiate the best deal working alongside you and the buyer.